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Making Channel Partnerships Work

Date: Monday, February 16, 2009Author: Lee Wilson, President & CEO, PCI Education

Making Channel Partnerships Work

Why do some partnerships succeed and others crash and burn? In profitable K-12
partnerships, companies carefully structure the relationship and know exactly what kind of partner they need. Here's a guide to the elements of a successful partnership and a taxonomy of the kinds of K-12 business alliances out there.

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